The National Transport and Safety Authority (NTSA) and Corporation for Africa & Overseas (CFAO) Motors have partnered to implement a road safety awareness campaign for school-going children.
The campaign dubbed “Get Home Safe” will take place across the country.
The campaign was launched at St. Annes Primary School along Jogoo road by donating lollipop signs that will be used by traffic marshals to assist the schoolchildren to cross the busy road.
The road is considered a high-risk area for road accidents due to speeding vehicles.
Speaking at the school’s ground, CFAO Motors Managing Director Arvinder Reel said, “across our operations, we promote a safety-first mindset – Anzen First -, and we are committed to supporting road safety initiatives through partnerships with key stakeholders.”
"This campaign is one avenue to show our commitment towards promoting road safety across the country.”
The ‘Get Home Safe’ campaign is in response to public outcry following increased accidents caused by dangerous driving, often near educational institutions.
Road crashes in the country caused over 4,579 fatalities annually, with tens of thousands more people seriously injured.
According to the National Transport and Safety Authority, 1,816 road fatalities were recorded over the first half of the year, an increase of over 9% compared to the same period last year.
