Nairobi-based regional roofing materials manufacturer Royal Mabati Limited was yesterday granted the coveted Superbrands East Africa 2017-2018 award.
“Royal Mabati is awarded this prestigious certificate having scored well under the quality, reliability and distinction categories. We hope this trend will be reflected in their daily service to their customers,” said Jawad Jaffer, project director and associate publisher, Superbrands East Africa.
Chris Rukwaro, operations manager, Royal Mabati, while receiving the award, said the Superbrand status was a confirmation of the strength the firm’s brand position enjoys in Kenya and other Eastern and Central African markets.
“This will help us achieve our 2018 strategy of extending into more markets by mid-next year. It is indeed a great opportunity for our business,” explained Rukwaro.
Superbrands is the world’s largest independent arbiter of branding. It identifies and pays tribute to exceptional brands by recognising, rewarding and reinforcing
Superbrands East Africa is an affiliate of London-based Superbrands. The programmes identify brands that are performing above and beyond others within the market.