Airtel Kenya was given the Best Digital Marketing campaign
award at the 2016 Marketing Society of Kenya Gala awards.
The telco was recognised for its
creativity in digital campaign through the Madaraka Day consumer promotion
depicting the nation’s founding fathers using
WhatsApp.
Swivel Marketing, an
integrated marketing services firm, won four awards during the gala
including the best experiential campaign through Tusker Twende Rio, and second runners up for Brand Loyalty Campaign through Pilsner
Shikilia Nganya campaign.
“We are honoured and delighted to receive this award that is
a reflection of Airtel’s commitment to stay innovative in connecting with and
meeting our customer needs. As a company, we are driven by innovation, and an
entrepreneurial spirit that delivers solutions to enrich the lives of our
customers,” Airtel Kenya chief executive Adil El Youssefi said.
