In commemoration of Heart Awareness Month and World Heart Day, Philips East Africa Limited partnered with the Kenya Red Cross to launch the ''Back to Rhythm'' campaign.
The drive aimed to create public awareness around cardiac health in Kenya.
It involved the #10MinHeartChallenge, which entailed pedalling for 10 minutes.
This increases the incidence of survival from Sudden Cardiac Arrest (SCA).
The launch took place at the Landmark Plaza and later at outside the Kenya National Archives in Nairobi on September 27.
Present were Philips Africa CEO Jasper Westerink, Exco Philips member Dr Carla Kriwet, consultant cardiologist Dr Mohamed Jeilan, Red Cross Kenya secretary general Abbas Gullet and music trio Elani.