

According to a GeoPoll survey, the primary reasons Kenyans are not taking up insurance are affordability.
Many Kenyans have cited high premiums as one of the reasons they are not taking up insurance.
Many Kenyans, especially those in the informal sector with unpredictable incomes, prioritise immediate needs over long-term financial security.
Lack of clear information/understanding of products and general mistrust of insurance companies are other factors.
Past negative experiences, such as slow or denied claim settlements and agent integrity issues (mis-selling), have damaged public confidence have also been cited by some respondents.
















