The Anti-Counterfeit Authority Firm-Level Survey Report 2025 provides insights into the awareness of counterfeit products across various sectors in Kenya.
Agricultural inputs and agrochemicals lead in awareness, with 39.5% of respondents recognizing counterfeits, underscoring a critical issue in food production.
Alcoholic drinks follow closely at 36.5%, indicating high consumer exposure to fake beverages.
Cosmetics and personal care hygiene show significant awareness at 33.9%, and Energy, Electrical & Electronics at 32.5%
Food, Beverages & Non-alcoholic drinks are recognized by 26.4%, while Leather and Footwear stand at 24.7%.
Lower but still notable awareness exists in "Pharmaceutical & Medical equipment" (21.6%), "Automotive" (17.4%), Textiles & Apparel (13.3%), and Chemicals & Allied (12.4%), highlighting the pervasive nature of counterfeiting across diverse industries.
