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Factors affecting marketing/sale of farm produce in Kenya

Main factors inhibiting the marketing and sale of farm produce is price fluctuations.

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by WILLIAM WANYOIKE

Infographics19 June 2025 - 11:06
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In Summary








    The main factors inhibiting the marketing and sale of farm produce are price fluctuations and interference by middlemen/brokers.

    The percentage citing price fluctuations remained high, though it declined to 81 per cent in May 2025 from 88 per cent in March 2025.

    The proportion reporting price distortions by middlemen as a problem moderated to 66 per cent in May 2025 compared to 69 per cent in March 2025.

    Demand constraints for farm produce seem to have increased slightly with 43 per cent of sampled farmers citing it as a concern in the May 2025 survey compared to 39 per cent in March 2025.

    Other key factors affecting the marketing of farm produce include poor road infrastructure, distance to markets and competition from imports.

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