Netflix increases subscription fee in US and Canaada

 With the increase in inflation rates and the unstable foreign exchange, Netflix is likely to hike its subscription fee in Kenya and other countries.

This is follows the latest increase in its subscription fee in the United States and Canada, effective immediately for new subscribers.

Usually, when the inflation rate rises, prices of goods and services also increases, and consequently, banks raise their interest rates as well to cope and maintain their profit margin.

In the U.S., subscribers to Netflix’s basic plan, which allows for one stream on one screen at a time and does not have HD streaming, will now be charged $9.99 a month, up from $8.99.

The standard plans, which allow for users to stream on two screens at the same time now costs $15.49 per month, an increase from $13.99, while premium plans have also increased to $19.99 a month.

News gathered has that this is the third time Netflix will raise its prices in three years and the first time since October 2020, for streamers residing in the U.S. and Canada.

In Kenya, Netflix’s subscription rate ranges from about Sh. 700 to about Sh 1,450 per month.

From September, Netflix introduced a free play that allows Kenyans to enjoy almost all of Netflix’s content on Android phones.

Today, Netflix has over 151 million paying subscribers in more than 190 countries.