Leading benefits of social media marketing
As of January 2024, marketers cited increased brand exposure as the top benefit.
6d agoWILLIAM WANYOIKEInfographics
In January 2025, Meta-owned chat and communication app WhatsApp was the most downloaded mobile messenger app worldwide, with over 57 million downloads.
Mobile social and communication app Snapchat ranked second with approximately 30 million downloads, while Telegram ranked third with approximately 27.6 million download worldwide.
