From 2012 to 2024, the daily time spent on social networking by internet users has seen a significant increase, according to Statista.
In 2012, users spent an average of 90 minutes per day.
This number steadily rose each year, reaching 151 minutes in 2023. However, 2024 shows a slight drop to 143 minutes daily.
The most notable jumps occurred between 2015 and 2018.
This trend highlights how deeply social media has integrated into daily life, peaking in recent years.
Despite a minor decline in 2024, social networking remains a major part of global internet usage, shaping communication and digital interaction.
