A 2024 FinAccess Household Survey by the Central Bank of Kenya reveals that 34.9 per cent of Kenyans actively engage in green investments—initiatives that promote environmental sustainability.
Among these, solar-powered equipment and tree planting are the most popular, each accounting for 18.8 per cent of total green investments.
Other areas of focus include water conservation (6.8 per cent), purchasing efficient cooking energy (3.4 per cent), and biogas systems (0.3 per cent).
Green investments involve financial commitments toward projects and practices that benefit the environment.
The increasing participation in sustainable initiatives reflects a growing awareness of climate change and the need to adopt environmentally friendly solutions.
With 35 per cent of Kenyans engaging in such investments, there is a clear shift towards promoting sustainability and reducing environmental impact across the country.
