Kenya’s narrative of transformation and resilience is resonating powerfully on the world stage, with its pavilion at Expo 2025 Osaka receiving more than 500,000 visitors just days before the start of Kenya Week.
The week starting on Sunday will showcase the country's innovation, culture and investment opportunities. The event will include a mini-marathon, business forums, cultural performances and networking events.
The pavilion, themed “Kenya Rising: From the Bottom Up”, offers a “vibrant, immersive experience designed to go beyond traditional exhibitions and engage visitors in Kenya’s dynamic cultural and economic story”.
Visitors to the Kenya Pavilion navigate five interactive zones illustrating the nation’s grassroots development, innovation hubs, renewable energy advances, global exports and cultural heritage.
Central to the experience is the popular Sample Bar Kenya, where guests engage with Kenyan musicians, music, traditional instruments and products such as tea, coffee and macadamia nuts.
A South Korean visitor said, “You feel Kenya here, not just see it. It’s warm, creative, and very real.”
This emotional and sensory engagement serves a strategic purpose. The pavilion asserts Kenya’s readiness — not just to celebrate its heritage, but also to position itself as a formidable partner in global trade and innovation.
The exhibit highlights Kenya’s leadership in geothermal energy and youth-driven digital transformation, signalling a shift from a developing nation to a competitive player on the international stage.
Kenya Week will further amplify this message. Events such as the Diaspora Networking Dinner aim to unite Kenyans abroad and strengthen diaspora ties, while the Kenya-Japan High-Level Business Forum on Monday will facilitate dialogue on investment and trade.
The week will culminate with the Expo’s Kenya’s National Day on Tuesday, featuring cultural showcases and a keynote address from Rebecca Miano, Cabinet Secretary for Investment, Trade, and Industry.
Kenya’s focus on floriculture is also celebrated during a special Flower Day activation, highlighting its status as the world’s fourth-largest exporter of cut flowers, demonstrating the country’s agricultural innovation and global economic integration.
Kenya’s pavilion embodies more than cultural pride; it is a statement of economic ambition and global relevance. The Expo offers a platform for Kenya to challenge outdated narratives and invite the world to engage with a nation rising “from the bottom up”.
Commissioner general of Kenya Pavilion and CEO of Keproba Floice Mukhabana said, "We are excited for the trade and investment opportunities that are presenting themselves from numerous visits. We have already received hundreds of confirmations for the Kenya-Japan high level business forum and have lined up similar bilateral and multilateral engagements," She spoke at the pavilion.
