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KTDA moves to shield tea farmers from climate change threats

Beyond climate change, KTDA faces other challenges such as volatile global tea prices, rising production costs, and shifting consumer preferences.

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by STAR REPORTER

Rift-valley30 October 2025 - 11:08
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In Summary


  • To address the crisis, KTDA has rolled out an integrated sustainability and climate resilience strategy that focuses on reforestation, renewable energy, and sustainable farming.
  • The plan aims to help farmers adapt to global warming while improving yields and reducing production costs.
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Kenya Tea Development Agency Holdings (KTDA(H) Limited Group Executive Officer, Wilson Muthaura.


Kenya Tea Development Agency Holdings (KTDA) has identified climate change as the biggest long-term threat facing the country’s tea sector, warning that rising temperatures, unpredictable rainfall, and declining soil fertility are already undermining yields and quality.

KTDA Holdings Group Chief Executive Officer Wilson Muthaura said that shifting weather patterns across key tea-growing regions were threatening livelihoods and the sustainability of Kenya’s tea industry, which supports over 600,000 smallholder farmers.

“Climate change is no longer a distant threat—it is here with us,” Muthaura said. “We are seeing changes in rainfall, prolonged droughts, and increased pest attacks that are affecting productivity.”

To address the crisis, KTDA has rolled out an integrated sustainability and climate resilience strategy that focuses on reforestation, renewable energy, and sustainable farming.

The plan aims to help farmers adapt to global warming while improving yields and reducing production costs.

Muthaura said the KTDA Foundation, the social investment arm of the agency, is leading efforts to mobilize resources for climate-smart initiatives, including environmental conservation, youth and women empowerment, and community development.

“Through the Foundation, we are creating a climate-adaptive agricultural movement that ensures resilience among farmers beyond just growing tea,” he said.

Over the past decade, KTDA has significantly reduced its dependence on unsustainable firewood by investing in renewable energy projects.

Many of its factories now use biomass, hydro, and solar energy, while wood fuel plantations are being expanded to ensure sustainable supply.

The agency has also embraced modern technology such as continuous withering systems to enhance energy efficiency and cut emissions. “We are investing in energy-saving technologies that lower costs while reducing our carbon footprint,” Muthaura said.

KTDA is further conducting a comprehensive review of its Sustainability, Governance, and Environmental Standards (SGES) to align with international benchmarks on climate action and social responsibility. Muthaura said the review would help institutionalize best practices across all KTDA operations.

“This initiative will strengthen accountability and ensure our sustainability interventions deliver real impact,” he explained.

Beyond climate change, KTDA faces other challenges such as volatile global tea prices, rising production costs, and shifting consumer preferences toward specialty and organic teas.

“These challenges are testing the resilience of our farmers and our business model, but we are developing strategies to adapt,” Muthaura said, expressing optimism about the sector’s future.

He added that ongoing reforms under the Tea Act 2020 offer an opportunity to restructure and strengthen the tea value chain.

“With the right policies, innovation, and farmer empowerment, Kenya can maintain its global leadership in tea production while building resilience to climate shocks,” he said.

KTDA remains one of Kenya’s largest agribusiness entities, managing 71 tea factories on behalf of smallholder farmers and accounting for nearly 60 percent of the country’s total tea output.

 


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