• The initiative aims to create a range of grassroots opportunities for female FIFA players and provide a safe space for them to compete.
• The creation of the initiative is part of the FIFAe Good Game Promise.
FIFAe, the esports branch of football governing body FIFA, has unveiled a new initiative focused on female participation in esports within its ecosystem.
Known as FAMEHERGAME, the initiative aims to create a range of grassroots opportunities for female FIFA players and provide a safe space for them to compete.
Alongside FIFA’s member associations being encouraged to run boot camps for women to join the competitive scene, FIFAe will host its own boot camp in mid-2023 where players will receive coaching sessions and a chance to win a trip to the FIFA Women’s World Cup taking place in Australia and New Zealand this year.
The creation of the initiative is part of the FIFAe Good Game Promise. Launched in 2022, the programme aims to change the current competitive FIFA landscape based on its core pillars of healthy players, a healthy community and a healthy planet.
According to a release, FIFAe built the initiative based on research conducted at the 2022 FIFAe Finals and aims to ‘break down the boundaries that women face’ in the FIFA community.
“FIFAe is a platform where everyone can take part, compete on the highest level and fame their game on the biggest stage," Adrian Rolli, Head of eFootball at FIFA said.
“We believe that by increasing opportunities for women, we can help build a more diverse and inclusive esports environment together with the community.”
On Tuesday, FIFA legends paid Visit to UMURI Foundation in Kigali. The UMURI Foundation is a Rwandan charity and social enterprise formed in 2018 by former Rwandan international footballer Jimmy Mulisa.