TikTok penetration varies widely by country, with some showing penetration rates exceeding 100 per cent of the adult population.
Countries with very high penetration include Saudi Arabia with 154.3 per cent and the United Arab Emirates with 134.6 per cent.
The United States has the largest user base, with more than 136 million users, but a lower penetration rate compared to countries in the Middle East.
Africa is noted as a region with significant user growth.
The platform's content and user behaviour differ by region, with a focus on in-app commerce in China.
