UDA is changing its strategy to increase turnout by focusing on women and youth, small groups and going door to door.
The shift to the grassroots follows the recent lacklustre turnout in party primaries in the outfit's leader Deputy President William Ruto's stronghold counties.
The party used the IEBC voter register during its primaries. In populated counties, such as Uasin Gishu with more than 500,000 votes, less than a third registered.
Governor Jackson Mandago of Uasin Gishu who won the Senate seat in the primaries, said the party will go flat out to ensure the DP gets maximum votes in the August 9 general election.
"We have adequate time to go out and sensitise our people on the need to come out and vote," Mandago said.
The party has coordinators in all counties who implement strategies for high voter turnout.
In Uasin Gishu, Nandi, and Elgeyo Marakwet, the party plans to intensify grassroots mobilising so that more than 90 per cent of registered voters turn out to vote.
Party coordinators led by Paul Kiprop said although the primaries were largely successful in all counties, the turnout was quite low.
"Interest in the primaries is usually lower but we are confident many people will turn out on August 9," Kiprop said.
Women and youth will be an important focus, including boda boda operators, unemployed youth, women's groups and mama mboga.
The party will have teams for aspirants and teams to focus on the presidential campaigns in all counties.
The party will also tap its influential members to push for a high voter turnout.
UDA patron in Uasin Gishu Joseph Wainaina said those who did not win in primaries will be mobilised to campaign.
"Each of them has supporters and despite losing, the aspirants remain very useful to UDA and will be accommodated in many ways," Wainaina said.
Ruto has said if he wins, those who lose in primaries will have a place in his government, depending on their performance.
Political analyst Kipkorir Kibet said focus on mega rallies is not a good strategy to mobilise voters.
"Rallies are important but it seems the real voters don't necessarily attend. An in-depth door to door mobilisation may be needed,"Kibet said.
Kiprop said the party will bring together losers and winners to team up for the general election.
(Edited by V. Graham)
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