Singer Diamond Platnumz is aiming to work with more international artistes.
He is working on his new album and has been spotted with different artistes. Recently, he was in South Africa as he tries to collaborate with Amapiano artistes.
He shared a video in a studio with South Africa's Mastercraft and Nigeria's Mr Flavour, then shared his two cents on why many artistes fail to go international.
"Failing to study the music industry and taking risks is the reason why many of them fail to go international. Doing the same thing, with the fear that people might not love the music," he said.
"You need to know that there's some type of music you need to release to target a certain audience and attract their fanbase."
