Four affordable marketing tips for small-scale business
If you run a business, you have knowingly or unknowingly engaged in a marketing tactic
If you run a business, you have knowingly or unknowingly engaged in a marketing tactic
Only 12% of Kenyans have studied beyond secondary school
Surveys found the numbers rising from 35% in 2019 to 52% in 2022
Tenders are losing their appeal to traders due to crippling debts
Adapting to new ways of life can be extremely stressful
It can be artificial like riots and demolitions or natural like floods
Living for likes is an addiction fuelling nudes and clout chasing
Illicit trade may have short-term gains but long-term pain if busted
Some traders blame witchcraft when customers flock to rival's shop
You might be a citizen journalist. Is that bad?
Social media-bred journos have the zeal but lack ethical, technical skills