Nokia loads 40 games on Asha phones

Nokia has upped the stake for the lower market segment with the release of three new Asha Touch phones with smartphone-like experience. The three new models, Asha 305, 306 and 311, bring 10 to the line of Asha phones which target “young, social consumers.” But the biggest selling point might be for gamers where if Nokia gets it right it could ignite another following like when Motorola introduced its FM phone some years back.

According to a statement released by Nokia, all users of the three phones will receive 40 EA games to download and keep forever, for free! “All users will receive an exclusive gift of 40 EA games to download for free and keep forever. These games range across action, arcade and sports, and include titles such as Tetris®, Bejeweled®, Need for Speed(TM) The Run and EA SPORTS(TM) FIFA 12,” the statement read. “The Nokia Asha 311 also comes with 15 levels of Angry Birds pre-loaded onto the phone, perfect for making the most of the touchscreen and 1GHz processor.”

Additionally, the new phones sport its Nokia 2.0 browser that takes advantage of cloud technology to reduce data consumption by 90 per cent and come with a social client that makes accessing Facebook, Twitter and many other global social networks simple. The estimated retail price for Nokia Asha 305 is EUR 63 (Sh6,750) and it's expected to start shipping in the second quarter of 2012. The estimated retail price for Nokia Asha 306 is EUR 68 (Sh7,250). The Nokia Asha 311 has an estimated retail price of EUR 92 (Sh9,850). Both devices are expected to start shipping in the third quarter of 2012.